About Us

The name Beadles comes from our founder John Clayton Beadle, who established the company as coachmaker’s in Lowfield Street Dartford in 1893.

The company was then incorporated in 1915, that is to say it became a limited company trading as Beadles Dartford Limited operating from new premises in Spital Street Dartford, and this company still trades today, as our Volkswagen retailer in Princes Road Dartford.

Having been established since 1915 our heritage is steeped in the tradition of providing quality products and customer service. We have grown considerably in recent years both organically and through acquisition.

In the mid 1930’s John’s daughter Nancy, married Reginald Rootes. Rootes was already a successful motor manufacturer and retailer, indeed his name lives on through the Peugeot dealer “Rootes of Maidstone”. In 1969 Beadles acquired premises in Main Road Sidcup operating the Rover franchise. On 20th December 1955 John Clayton Beadles died at the age of 83 leaving a son, daughter and the name of the company he founded. The business then transferred to Sir Reginald and Lady Nancy's son Timothy, who in April 1987 sold it to the company’s senior managers, who founded Beadles Group Limited, and are still very much involved with the business today.

Beadles Group now represents Jaguar, Land Rover, Skoda, Vauxhall, Kia, Toyota and Volkswagen from thirteen motor retail centres across Kent. We also have a dedicated Volkswagen Van Centre in Dartford. We employ over 600 staff, dedicated to providing exceptional customer service.

Our mission statement is simple; “To continually exceed our customers expectations."

We are proud to have celebrated our 100 year anniversary in 2015, and we look forward to serving our loyal customers for many more years to come.